Privacy Policy

This privacy notice refers only to personal data collected directly from visitors to the Odin website. This following content should be on a separate webpage replacing any content on - noting that a cookie banner is required for Google Analytics, because it is not an essential cookie required to make the website work (I recommend you install the ‘UserCentrics’ cookie consent management tool – according to my research, it’s the only compliant tool of its kind, it comes with a small monthly cost and I have the technical expertise to install it).

A link to this webpage should be provided before all the fields that collect personal data, as well as within the standard “privacy notice” (not “privacy policy”) link at the foot of each webpage within the Odin website.

The working assumption is that individuals that consent to each cookie or take advantage of the ‘mailto:’ capability are interested in the services of Odin: indeed, the first step in a sales process. With this in mind, a tick box (NOT pre-ticked) should be added immediately underneath ‘mailto:’ with this wording: “I do not wish to receive further information regarding Odin’s products and services by email” (or similar wording can be emailed as an automatic response to messages received to the ‘mailto:’ email address – this is the exemption to gaining consent, which allows Odin to continue to send marketing emails about Odin’s similar products and services to the requestor in future, noting all future marketing emails will need to include an unsubscribe button.

Information regarding data protection and privacy for visitors to this website

As the controller of personal data collected from this website, Odin Solutions Limited, located at 44-46 Old Steine, Old Steine, BRIGHTON, BN1 1NH (“Odin”, “we”, “our” or “us”) has a designated Data Protection Officer who may be contacted via regarding any data protection and privacy matters.

You have the option to consent to the Google Analytics cookie, a web analytics service that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. We rely on personal data captured and jointly processed by Google in our legitimate interests, in their words, to “understand your site and app users to better check the performance of your marketing, content, products, and more” and “access Google’s unique insights and machine learning capabilities to make the most of your data”. Google processes various personal data (ad views, analytics, browser information, cookie data, date/time, demographic data, hardware/software type, internet service provider, interaction data, page views, serving domains, IP address, search history, location based data, device ID, name, address, phone number, email address, login), so if you wish to exercise your data protection rights, please contact Google directly – click here for more data protection and privacy information on Google. You may also remove Google Analytics at any time in your browser settings.

When you select the “mailto:” function, you may also choose to provide personal data that will allow us to manage our response to your request for further details of our products and services in our legitimate interests – we will retain these marketing details for up to three years from your latest interaction with us. Similarly, if you contact our Data Protection Officer, you may choose to provide personal data that will allow us to manage our response to your enquiry relating to data protection and privacy matters – we will retain a log of your enquiry for up to six years in case of future related enquiries.

You have the right to request access to and rectify or erase your personal data, or restrict or object to processing of your personal data at any time. Please do contact our Data Protection Officer regarding any data protection and privacy matters. You also have the right to lodge a complaint with a supervisory authority – a full list of EU regulators is available here, and the contact details of the UK regulator, the ICO, is here. Updated on 25th September 2020